Who we are.

At Pattan & Co., we specialize in crafting bold, innovative campaigns rooted in strategy and delivered with precision.

Based in St. Louis, Missouri and working throughout markets across the country, we partner with movers, shakers, and changemakers across arts and culture, travel, tourism, civic progress, community engagement, and social good, helping them amplify their voices and drive meaningful impact.

Our team brings a fresh, modern approach to communications, blending creative prowess with organizational expertise to ensure every project runs smoothly. From ideation to execution, we go the extra mile to turn your vision into results that matter.

Pattan & Co. is where big ideas meet flawless operations—creating space for progress, connection, and lasting impact.


Meet our team.

We’re a group of curious thinkers, creative doers, and strategic planners who are passionate about earning the results our clients are after. Every day, we bring fresh ideas and a polished approach to help our clients tell their stories and connect with the people who matter most.

We prioritize diversity in our experiences, perspectives, and backgrounds—it’s what fuels our creativity and drives authentic, meaningful work.

Collaboration is at the heart of everything we do. We listen, we learn, and we work together to build campaigns that make a difference. Whether we’re brainstorming bold ideas or perfecting the details behind the scenes, we take pride in delivering work that’s as thoughtful as it is effective.

We’re not just a team—we’re a partner in driving progress.


Lindsay Pattan

Founder & Principal
Strategy & Leadership

  • Lindsay is a 20-year communications and PR vet with a background in intrapreneurship. She began her PR career in the video game industry where she toured with major tournament leagues before going on to lead national PR for a $300 million footwear company. In 2012, she moved media-side, making partner at a print lifestyle magazine where she helped grow revenues and launch an agency. There, she worked with nearly every cultural institution in St. Louis, and built the highest grossing influencer agency in the Midwest serving clients all over the U.S. and Canada.

    In 2017, Lindsay launched Pattan & Co. with a focus on arts & culture, travel & tourism, social good and corporate philanthropy, civic progress, and hospitality & entertainment. From 2019-2021, she took a full-time role with client City Museum as Director of Marketing & Sales where she co-led revenue modeling and growth. Now, she leads business development, strategy and reputation, supporting the team and her clients as a trusted advisor.

    Lindsay has served on boards and committees for nonprofit media outlets, Downtown St. Louis, Inc, the Contemporary Art Museum St. Louis, Opera Theatre of Saint Louis, Explore St. Louis, and more.

    Lindsay was a national Folio: 30 Under 30 Honoree for Innovation in Media, co-led an Emmy-winning project, and was awarded or nominated for several marketing honors from Fashion Group International, the Riverfront Times, and more.

James Lesch

Vice President
Hospitality & Entertainment Portfolio
Media Relations

  • James brings more than 15 years of experience to the Pattan & Co. team where he leads media relations and providing media training, coaching, and spokesperson services to our corner stone clients. James also advises on strategic positioning for nonprofit development teams, assisting with major appeals, grants and other projects.

    As publisher and partner at Vital Voice Magazine (2010–2019), he led the publication’s statewide expansion and developed expertise across print, web, email, and social media platforms. In 2018, Lesch transitioned to healthcare communications, overseeing strategic initiatives and development for organizations that became Vivent Health.

    James is a bit of a celebrity himself, known as a go-to interviewer for Real Housewives. He has an impressive Spice Girls collection and has met most of them. James hosts high profile events, and acts as a spokesperson for our clients when needed. He’s most well-known for his joyful energy, good humor, and sense of responsibility toward our clients and the press.

    He also serves on the Board of Lafayette Park.

    James is a St. Louis Business Journal: 40 Under 40 honoree, was recognized as an influential community member by OUT in STL Magazine, and has contributed to Emmy-winning news features.

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Natalia Parr

Associate Vice President
Social Good Portfolio
New Media

  • Natalia Parr is an innovative PR & marketing professional and leads digital storytelling, social media strategy, and experiential for Pattan & Co.

    Natalia founded digital storytelling firm Parr Creative Agency, which merged with Pattan & Co. in late 2024. She also served as a creative and partnerships lead and managed content strategy and client campaigns for St. Louis-based new media companies with more than 350,000 followers. Natalia offers white label consulting and support for major events like the Met Gala, Nelly’s Black & White Ball, Coachella, and more.

    Natalia enjoys giving back, supporting organizations like Cardinal Glennon Children's Hospital for which she raised more than $4,500.

    Natalia is a St. Louis Business Journal - STL Inno: 25 Under 25 awardee.

Allie Magee

Senior Manager
Cultural Portfolio
National Publicity

  • With over a decade of experience in public relations, marketing, and development, Allie Magee has led communications and engagement strategies across St. Louis’s arts, culture, and community sectors. At Pattan & Co, she manages accounts that strengthen media and civic relationships while driving public engagement through storytelling and events. Previously, as Director of Marketing & Arts Engagement at the St. Louis Shakespeare Festival, she oversaw all branding and communications, expanding visibility and audiences for a nationally recognized theater. Earlier, at Nine PBS, she managed $1M+ in annual corporate and foundation giving, secured major partnerships, and produced more than 40 events each year. She holds a B.A. in Media Communications and Business Management from Webster University with an emphasis in marketing and photography.

    Allie keeps St. Louis making national headlines.

 

Amy Gonzalez

Coordinator
All Portfolios

  • Amy is a communications professional with experience in PR execution, media outreach, and influencer engagement. At Pattan & Co, she manages day-to-day client projects, drafting press releases, building journalist relationships, and coordinating events. Her background includes global marketing at ROHA USA and leadership as President of SLU’s Entrepreneur’s Club, where she drove sponsorships and organizational growth.

    Amy is a bilingual athlete, dog mom, and our miracle worker in residence.

Colin Bell

Business Manager
Development & Operations

  • Colin is a marketing and business development leader with two decades of experience in revenue growth, sponsorships, and event production. As Business Manager at Pattan & Co, he oversees contracts, RFPs, and business development outreach. Previously, as Publisher of the Riverfront Times, he directed more than 10 large-scale annual events, managed P&L, and achieved consistent revenue growth through sales leadership and sponsorship development.

    Colin’s breadth of relationships and deep media and operational experience keeps our team on track.


OUR PART-TIME TEAM

Dr. Sarah VanSlette

Senior Consultant
Messaging & Publications

Riley Reed

Associate
Digital & PR

Raven Whitener

Senior Associate
PR & Experiential

Micaela Griffin

Associate
Experiential & PR

 

Our values.

We approach every project with the same principles.

Integrity First: We’ll always be honest about what’s working—and what isn’t.

Creativity with Purpose: Every idea is built around achieving your goals.

Collaboration at the Core: We work closely with your team to ensure success.

Passion for Progress: We believe our work can spark joy and drive real change.

Excellence in Execution: From big-picture strategy to day-to-day logistics, we deliver.

People-First Culture: We value relationships—with our clients, with our communities, and within our team.


 
 

 
 
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